Many creators believe that content defines the brand’s popularity on the world wide web. Moreover, 60% of firms have increased their content marketing budgets. B2B and B2C companies have frequently started to post content on their social media platforms. Content marketing is developing and distributing relevant content using blogs, newsletters, white papers, social media posts, emails and videos to current and potential customers.
Your content can convey expertise, common values, and even trustworthiness when done right. This month, Vantage is here with content marketing guidelines highlighting the common writing mistakes every business must avoid.