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Infographic – Essential start-up information you need to know! September 14, 2022 Posted in: Branding - Branding yourself is a tricky beast. To design a brand that matches your tone and the products you are offering, Vantage is here to help! Read more
Build a compelling customer experience with Vantage – A complete digital marketing guide September 6, 2022 Posted in: Digital Marketing - Even established businesses can plateau after a while. Build a compelling customer experience with Vantage and let your customers fall in love with your brand.
Infographic – Strategies to build a personal brand in the market August 16, 2022 Posted in: Branding - Professionals, boutique brands, public figures, artisans and content creators. Your skills are unique - and your brand needs to reflect that. You are the CEO Read more
Personal brand development: A roadmap for professionals August 2, 2022 Posted in: Digital Marketing, Startup Marketing - At Vantage, we love exploring your quirks to co-create an immersive brand that evokes strong emotions and makes your audience fall in love with you.
Infographic – A complete marketing guide for start-ups and small businesses July 11, 2022 Posted in: Startup Marketing - Sometimes even ‘experts’ cannot articulate precisely what is wrong with your brand, how to reach your goals or even figure out strategic brand moves based Read more
Strategic brand development for start-ups and small businesses June 28, 2022 Posted in: Digital Marketing - Digital communication is interspersed in every sphere of our lives. However, harnessing this powerful medium takes more effort than most people imagine.
Infographic – LinkedIn marketing strategies for start-ups April 28, 2022 Posted in: Startup Marketing - LinkedIn Marketing strategy for growing your start-up business
LinkedIn marketing strategies: A new way to pitch customer engagement April 13, 2022 Posted in: Digital Marketing - Team Vantage will be exploring the LinkedIn marketing strategies that can be used by small businesses to promote their brand and manage public conversations.
Infographic – Hybrid events in the workspace April 12, 2022 Posted in: Digital Marketing - Hybrid events can help connect with the familiar audience who may emotionally connect with the company’s working and internal environment. Now, it is time to Read more
How can businesses adopt hybrid events? March 14, 2022 Posted in: Digital Marketing - In the previous blog, we have discussed the concept of hybrid events, including their different types and applications. Hybrid events can help connect with the Read more
Content Strategy
Does email marketing work? December 29, 2021 Posted in: Content Strategy - Ray Tomlinson, when he first introduced the electronic mail in 1971 sent a mail that likely said “Test123” or “QWERTYUIOP.” He was a programmer working Read more
9 stirring brand stories that broke diversity and inclusion barriers September 29, 2021 Posted in: Content Strategy - In 2017, the world was taken by storm when Levi’s launched their ‘Circles’ campaign on television with the slogan ‘Let’s live how we dance.’ Between Read more
Are you making these marketing strategy mistakes? SMART goals can help! January 22, 2020 Posted in: Content Strategy, Digital Marketing - Did you know that more than 75 percent of people never scroll to the second page of the Google search engine? Here is another fact. Read more
Crafting a Strong Content Strategy April 21, 2018 Posted in: Content Strategy - Unlike other Internet clickbait trends and marketing fads value-added content creation never goes out of style. The other thing about content is that consistency is Read more
Copy Writing Ideas
Powerful Storytelling Techniques for Copywriters April 21, 2018 Posted in: Copywriting Ideas - Copywriters are the craftsmen that sculpt magic out of words! Storytelling is the art of weaving words that convey both information as well as emotion. Read more
Digital Marketing
- Build a compelling customer experience with Vantage – A complete digital marketing guide September 6, 2022 Posted in: Digital Marketing - Even established businesses can plateau after a while. Build a compelling customer experience with Vantage and let your customers fall in love with your brand.
- Personal brand development: A roadmap for professionals August 2, 2022 Posted in: Digital Marketing, Startup Marketing - At Vantage, we love exploring your quirks to co-create an immersive brand that evokes strong emotions and makes your audience fall in love with you.
- Strategic brand development for start-ups and small businesses June 28, 2022 Posted in: Digital Marketing - Digital communication is interspersed in every sphere of our lives. However, harnessing this powerful medium takes more effort than most people imagine.
- LinkedIn marketing strategies: A new way to pitch customer engagement April 13, 2022 Posted in: Digital Marketing - Team Vantage will be exploring the LinkedIn marketing strategies that can be used by small businesses to promote their brand and manage public conversations.
- Infographic – Hybrid events in the workspace April 12, 2022 Posted in: Digital Marketing - Hybrid events can help connect with the familiar audience who may emotionally connect with the company’s working and internal environment. Now, it is time to Read more
- How can businesses adopt hybrid events? March 14, 2022 Posted in: Digital Marketing - In the previous blog, we have discussed the concept of hybrid events, including their different types and applications. Hybrid events can help connect with the Read more
Infographic – Adapting hybrid events to the new normal? February 16, 2022 Posted in: Digital Marketing - As the world begins to open up again, many are hosting hybrid events to continue to engage their remote communities while welcoming back regulars to Read more
Hybrid events – adapting experiential marketing to the new normal? January 28, 2022 Posted in: Digital Marketing - Post pandemic, businesses are deferring physical events as wave after wave sweeps across the world. At the height of the lockdown, thousands of organizations discovered Read more
Converting customers in the buyer’s journey December 27, 2021 Posted in: Digital Marketing - The world of marketing revolves around the customer buying journey. In our industry, there is a very common saying that we all practice and preach, Read more
Infographic – Sustainable product design in a changing world September 2, 2021 Posted in: Digital Marketing - Check out this infographic & explore how human-centered design is evolving in a mobile-first world by first understanding our ‘user’.
Social Media Marketing
Does @TheReal_SocialMedia create a false reality? January 18, 2022 Posted in: Social Media Marketing - Social media was among the first web-based mass media that allowed individuals to openly share their ideas, feelings and lives with others - in real Read more
Creating a Social Media Marketing strategy for a Mobile World May 6, 2019 Posted in: Social Media Marketing - ‘Social marketing’ was born as a discipline in the 1970s, when Philip Kotler and Gerald Zaltman realised that the same marketing principles that were being Read more
How to create a Social Media Marketing Strategy for a Mobile World April 21, 2018 Posted in: Social Media Marketing - Creating a social media marketing strategy for a mobile world Here’s a little-known fact. Social marketing was "born" as a discipline in the 1970s when Read more
Startup Marketing
- Personal brand development: A roadmap for professionals August 2, 2022 Posted in: Digital Marketing, Startup Marketing - At Vantage, we love exploring your quirks to co-create an immersive brand that evokes strong emotions and makes your audience fall in love with you.
- Infographic – A complete marketing guide for start-ups and small businesses July 11, 2022 Posted in: Startup Marketing - Sometimes even ‘experts’ cannot articulate precisely what is wrong with your brand, how to reach your goals or even figure out strategic brand moves based Read more
- Infographic – LinkedIn marketing strategies for start-ups April 28, 2022 Posted in: Startup Marketing - LinkedIn Marketing strategy for growing your start-up business
Infographic – Growing need for tech consultants March 17, 2021 Posted in: Startup Marketing - Walid Negm, chief innovation officer at Altran, suggested that the number one reason why tech companies work with tech consultants is to accelerate the speed Read more
Tips for Marketing your Startup on the Web April 29, 2019 Posted in: Startup Marketing - Startup marketing in Canada is booming! What with the extra government funding and university-affiliated incubators in cities like Toronto, now is a great time to Read more
Web Development
Hottest Web Design & Web Development trends of 2018 April 21, 2018 Posted in: Web Development - Web design and development go hand in hand. Startup marketing in Canada has exploded in the last year with hundreds of design and development studios Read more